When you’re investing 5, 6, or more hours each week creating your blog content, you want it to be worth it, right?
You don’t want to spend forever and a day slaving over your laptop, only to have your post die a slow death on your website, with only your mom and your Aunt Carol ever reading it.
Luckily, technology is our friend here.
There are three key plugins that get eyeballs on your posts and spread them far and wide throughout the magical interwebs…with only a few minutes of your time.
In this week’s video, I’m sharing the three types of plugins you need (and one that you DEFINITELY don’t) to get way more mileage out of each blog post.
The Highlight Reel
Make it easy to share
Convenience is key when it comes to your blog. You want to make it as easy as humanly possible for readers to share your post.
That’s where a social sharing plugin comes in. Readers just click one button and BOOM. Shared!
Make it easy to find
SEO is a field in itself, and I’ll be the first to admit I’m not an SEO master.
BUT. Taking a few minutes to add in keywords and update the meta title and description (the blurby part that shows up in Google, Facebook, etc.) for your blog post is always a good idea.
My favorite SEO plugin, Yoast SEO, makes it easy. It also notifies search engines that you have new content that they can start pointing to, which is huge!
Suggested plugin: Yoast SEO (free)
Make it easy to grow
You always, always, ALWAYS want to ask people to join your email list in your blog posts. Otherwise, they can become one-hit wonders who click away and never come back.
I have a section at the end of my blog posts where I basically say “like this content? Click here to get more of the good stuff.” And readers can sign up for my list right then and there.
Suggested plugin: Popup Ally (free)
The one plugin you should skip
A related posts plugin. Say whaaa?
First, related posts plugins can slow down your website speed. When I redid my website back in June, my developer told me these type of plugins are notorious for slowing down websites. Not sure why that is…but, hey. Worth knowing!
Second, there’s a better alternative. Instead of having a generic related posts plugin that pulls any old blog post, why not share the blog posts that make the most sense?
It’s much more compelling to create your own ‘related posts’ section at the bottom of your blog post (keep scrolling to see mine!) where you manually link your blog posts that will be the most valuable to readers, given the post they just read.
It makes for a better blog experience overall. And isn’t that what we’re all after?
My blogssary template is designed to make this easy. It’s a searchable document that holds allllll of your blog posts (with their urls) so you can quickly find the perfect content for your related posts section.
The #1 way to bring massive traffic to your posts and grow your list?
Ultra compelling, high-quality blog content.
If you don’t have time to create click-worthy content yourself, let’s talk about how we can work together!
My weekly blog package is designed to grow your list, build your relationship with your audience, and turn your readers into paying customers.
Working with me to create your blog content ensures you have captivating blog posts bursting at the seams with value each and every week.
I’ve opened up a few spots for new blogging clients who are ready to start 2017 off with a bang.
Click here to set up a free, no-pressure consult call to learn more.
join the convo
Have you tried any of these plugins before?
What other plugins do you use and love for WordPress?
What else do you do to get eyeballs on your blog posts and encourage sharing?