Confession: I love to clean.
Well, actually, scratch that. That’s not really true.
I love the RESULTS of cleaning.
I love how things can be a total chaotic mess with a sink full of dishes and not a square inch of countertop in sight…and after 20 minutes with my trusty Mrs. Meyer’s? I’ve got a sparkly kitchen just begging to be Instagrammed. #mykitchenwokeuplikethis
In short: I’m a sucker for small acts that produce big results.
When you’re a solopreneur, you don’t have the luxury of wasting time. There are only so many hours in the (work)day so you need to be ruthless about where you spend those precious minutes.
You need to make them count.
That’s why I’m big on things like setting a clear priority each day and creating intentional goals. They help focus my attention on the things that make a meaningful difference.
Today, I’ve got another one of those small-act-big-results tricks.
It’s a tutorial for one of my FAVORITE tools for building strong customer relationships — WiseStamp, a free email signature program.
Watch the video to learn how to create a professional email signature to connect with your audience:
The highlight reel
Start with your name & title
Pretty self-explanatory, no?
Add key contact info
How do you want people to contact you? Email? Phone? Snail mail?
Include the relevant contact info so people can get a hold of you.
Upload your photo
You only get a small photo, so don’t go for anything too crazy.
A simple headshot with your authentic smiling face is perfect.
Give ‘em ways to connect
Add in social media icons that link to you around the web. Throw in a bigger “follow me” button or two for your main channels.
You can also add in a blog RSS feed (my fave!) that links to your latest post.
Add in optional extras
What else would be helpful for people checking out your email signature?
WiseStamp allows you to schedule meetings, promote sales or discounts, drive webinar signups, feature a YouTube video…the list goes on.
Pick the one or two options that are most relevant. You don’t want to overwhelm readers with choices; you want to make it clear what they should do next.
Little touches like a clear, professional email signature really make a big difference. You’ll give people an easy way to get in touch with you and add a personal touch to your correspondence.
Just one of the small steps towards becoming unforgettable in your audience’s eyes!
And it only has to take a few minutes of your time…a la Mrs. Meyers.
join the convo
Do you currently use an email signature? What info do you include?
How do you prefer people to contact you? I’m email all the way — it’s the best way to grab my attention, hands down.
What other ways do you make your emails feel a little more personal, a little less robotic?