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Setting biz goals? Read this.

Setting biz goals? Read this.

Setting clear, measurable biz goals is important. We all know this. So I won’t give you a zillion more reasons why you need them.

But there’s something that’s even more important than mapping out your biz goals. And it’s something I don’t see talked about nearly enough in entrepreneur blogs.

It’s a lesson I (thankfully) learned this year. And it was so profound that it’s my takeaway lesson — in life AND business — for all of 2016.

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The word you need to know for 2017

The word you need to know for 2017

Whelp, here we are — the penultimate week of 2016.

How fast did 2016 go?!

I’m spending the holidays in the UK with my boyfriend’s family…which couldn’t be any more perfect.

It’s a little weird not being home with my family. But it’s also a nice year to get away for a while and do something totally different.
 
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This is the difference between marvelous and mediocre copy

This is the difference between marvelous and mediocre copy

Mr. Charlie Simms was teaching his journalism students at Beverly Hills High School about the concept of leads.

A lead is a few words that sum up the meat of an article: the who, what, when, where, and why.

He laid out a scenario and asked the students to write a strong lead for the school paper:
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Protect Your WordPress Content with this 30-Second Trick

Protect Your WordPress Content with this 30-Second Trick

Want to protect your Wordpress content?

Who doesn’t, right?

You spend so much time creating epic content for your webinars, free challenges, and other opt-in freebies. So it’s important that people earn the right to see it.

(Specifically…by “paying” with their email addresses.)

You don’t want just anyone stumbling across your content in a google search.

But if you’re not protecting your content, that’s exactly what could be happening. Keep Reading »

5 steps to feel really good about your prices

5 steps to feel really good about your prices

What do you want to charge for your services?

Before I go into my whole process, take a mental note of what number came to mind.

Intuitively, I think we all have a number. Something that just feels right. We know what we want to charge but have 47 reasons why we can’t or won’t let ourselves do just that.

Whatever your number is, here are five practical ways you can justify charging what you want. Oh, and the only person you have to justify your pricing to…is you. Keep Reading »

Easy Ways to Repurpose Your Blog Content

Easy Ways to Repurpose Your Blog Content

As a budding minimalist, I’ve become obsessed with repurposing lately.

Finding creative new uses for old items is basically my favorite pastime.

Empty cardboard box? You’re now a storage tub for out-of-season clothes.

Dried out coffee beans? More like yummy-scented filler for my candle holder.

Blog content? I’ma make you into a checklist. Social media graphic. Email series. Webinar. E-book.

Oh yes, friend. It’s possible. And we’re going there. Keep Reading »

25 Audience-Approved Ideas for Holiday Social Media Posts

25 Audience-Approved Ideas for Holiday Social Media Posts

For me — someone who’s favorite word “koselig” loosely translates to all cozy everythingI like to stretch the holidays as loooong as humanly possible.

I start sipping peppermint mochas in November.

I’m totally cool with the fact that stores display their red + gold decorations starting on Halloween.

And I watch The Holiday year-round. Because, come on. I’s pure cozy magic in DVD form.

My boyfriend Joe, on the other hand? Can’t stand it. Keep Reading »

The 5 Things You Need to Plan Your Blog Calendar

The 5 Things You Need to Plan Your Blog Calendar

When it comes to your blog, planning is the Ron to your Harry.

The GiGi to your Kendall.

The Shawn Hunter to your Cory Matthews.

…your best friend, if none of those are ringing any bells.

I’ve been creating blog posts for businesses for oh, about six years now…and I’ve tried this every which way.

So I can tell you that blogging without a plan, by the seat of your pants, is the WORST way to do it. No question.

Luckily, planning your blog’s editorial calendar isn’t overly complicated. In fact, it only takes five key ingredients. Keep Reading »

The trick to find six extra hours a week to create blog content

The trick to find six extra hours a week to create blog content

Finding the time to create weekly blog content is really hard.

Especially when you’re a solopreneur or a small business owner and you have dozens of other things to do on a daily basis.

It’s taken me over six years of creating blog content, but I’ve finally found the trick to “find the time” to put out weekly blog posts.

Since I started doing this, I haven’t missed a post yet. AND I’m over one month ahead on stockpiling future posts, something I’ve never been able to do before.

This trick was huge for me, and I know it can do big things for you, too. Keep Reading »

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